Holland, MI realtor email list 114 verified agents

Company domains and team sites in Holland inboxes

Holland's 116 email addresses split into 114 agents and 2 business addresses read on real estate firms' own websites. 71% of them run on a company or personal business domain, while 12 come from free mail providers.

Across the Holland rows the domains seen most are cbgreatlakes.com 42, remax.net 22, mihomegroup.com 12, gmail.com 9, andreacrossman.com 9. Brokerage domains and small team sites sit side by side here, so a send to the city is not one inbox system.

All but one Holland row also lists a phone. Our October 2026 pass added 2 rows that are new to our file, and each address was read where it is published between Sep 25, 2026 and Oct 8, 2026.

Coldwell Banker holds most of Holland's branded agents

Coldwell Banker is the name on 76% of the branded agents we hold with a Holland address, 87 people in all. Across our Michigan file the same brand stands at 13%, and in our US file at 15%.

RE/MAX follows with 22 agents, 19% of Holland's branded count and 18% of Michigan's.

The statewide picture flips on the lakeshore. Keller Williams has the biggest share of our Michigan file, 24% of branded agents, yet only one of its agents gives a Holland office address.

Where Holland agents keep their offices

Only one company and town pairing in Holland reaches 50 agents: Coldwell Banker Schmidt Realtors, with 87. That is 76% of the 114 Holland agents on file, so a list buyer here is mostly reaching one firm's people.

Nearby lakeshore and Kent County towns are sold as separate files: Grandville (72 agents), Grand Haven (76 agents), Grand Rapids (468 agents). Their agents are not in the Holland file, though all of them are in the Michigan file and our US file.

WMLAR runs the listing service for Holland

The REALTOR association for the Holland area is the West Michigan Lakeshore Association of REALTORS, based on 168th Avenue in Grand Haven. The association says it represents more than 1,200 REALTORS, with Allegan, Muskegon and Ottawa counties as its primary service area, which takes in both the Ottawa and Allegan sides of Holland (wmlar.com).

Its MLS runs on FlexMLS. On January 27, 2026, WMLAR removed the FlexMLS "Area" field and told members to search by county or city boundaries instead.

That membership count and our 114 Holland agents measure different things: the association counts its REALTOR members across three counties, while our file holds agents whose brokerages publish their email, read in Oct 8, 2026.

Ottawa County pending sales in August 2026

WMLAR's August 2026 release counted 265 pending sales in Ottawa County, 2.6% fewer than in August 2025, and 566 across its three-county area, down 7% (WMLAR pending sales).

Its August 2026 housing report put the three-county median sale price at $369,000, up 2% on a year earlier, with active listings up 12% to 1,170. Those are figures for Allegan, Muskegon and Ottawa counties together, not for the city of Holland alone.

Holland rental certificates and the LG Energy Solution plant

The City of Holland requires every rental unit to be registered and to hold a Certificate of Compliance under its Housing and Property Maintenance Code, with inspections on a 3 or 6 year cycle.

A short term rental approval in Holland does not pass to a buyer; the city says a new owner must re-apply and meet the qualification criteria again.

On the jobs side, LG Energy Solution started making lithium iron phosphate cells for energy storage at its expanded Holland plant in 2025, as Solar Power World and CleanTechnica both reported that June.